LG Chem wins battery order from Audi for plug-in hybrid cars [VIDEO]

South Korea's LG Chem said on Wednesday it had won an order from Audi to supply batteries for its plug-in hybrid and micro hybrid electric vehicles.

LG Chem said the deal was "worth hundreds of millions of dollars" but declined to give further details. It said it expected to win more such orders from Audi parent Volkswagen in the future.

LG Chem, which has secured a total of 20 customers including General Motors, also it aims to achieve combined sales of over $10 billion from large-sized batteries by 2018.

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Audi planning to challenge Tesla with 500-700 km range EVs

Audi this week proudly launched their first plug-in hybrid, the A3 Sportback e-tron, a full 17 years after the Prius.

Auto Bild has revealed Audi plans to catch-up with the competition in automotive electrification with two purely electric Audi SUV, the A2Q and Q6 expected around 2017/18.

A2Q with up to 500 km electric range

If the expected advances in battery technology are true, the compact A2Q, expected in 2016, will have 500 km battery range. Seen as a competitor against BMW's i3, Audi will not develop a completely new electric platform but uses the familiar MQB modular architecture of Golf/A3.

Audi Q6 as Tesla competitor

The Q6, internally designated within Audi as the Tesla Fighter, is expected to be a coupe-like offshoot of the Q5 and come with 700 km battery range with a launch date around 2017. A larger battery powered Q7/8 is also expected around 2017.

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Audi's first plug-in hybrid - A3 Sportback e-tron - now on sale in EU

The first plug-in hybrid from Audi, the A3 Sportback e-tron, is now available to order for customers in Europe. Approximately 410 Audi dealers in Europe – including no fewer than 105 in Germany – are selling the A3 e-tron at a basic price of 37,900 euros on the German market. An individual installation check, the “e-tron plus” special package and “green” power from Audi complete the offering for the Audi A3 Sportback e-tron. The compact electric car will be handed over to its first customers this winter.

“For Audi, the A3 Sportback e-tron marks another important step toward sustainable individual mobility,” states Wayne Griffiths, Head of Sales Germany at AUDI AG. “Our dealers have had an entirely positive response to the A3 Sportback e-tron, which shows that the combination of efficient drive technology and a sustainable energy source is really what the market is looking for.”

The Audi A3 Sportback e-tron brings together a 1.4 TFSI gasoline engine and an electric motor, giving the compact automobile a system output of 150 kW (204 hp). The A3 Sportback e-tron’s fuel consumption in accordance with the NEDC standard for plug-in hybrid vehicles is just 1.5 liters of fuel per 100 kilometers (156.8 US mpg), with CO2 emissions of 35 grams per kilometer (56.3 g/mi). Under electric power alone it has a range of 50 kilometers (31.1 mi), and over 900 kilometers (559.2 mi) in combined mode. The basic price for the Audi A3 e-tron in Germany is 37,900 euros. Audi is also offering attractive leasing conditions: 319 euros per month with a term of 36 months.

In Germany, the plug-in hybrid will be sold by 105 selected e-tron dealers; across Europe approximately 410 dealerships will sell the model. Their employees are receiving special training in sales and service relating to electric vehicles. Between mid-July and the end of August, Audi is providing training to around 2,000 sales, service and used car employees from all over Europe at its Training Center next to Munich. In addition, some 300 German high-voltage technicians and service advisors from Audi will undertake a technical training course at the Service Training Center in Neckarsulm.

In future, every e-tron dealer will also have at least one charging station that e-tron customers can use, even after their purchase. The Audi A3 Sportback e-tron can be charged quickly via a charging point at the dealership, within the public charging infrastructure or at the customer’s home. For the latter option, Audi offers – in Germany – an individual installation service whereby a technician checks the electrics in the customer’s home, makes any adjustments that may be required and installs the charging dock, which is designed for safe, convenient charging.

To ensure that sustainability is not compromised during the at-home charging process, customers in Germany can switch to environmentally friendly electricity, known as Audi energy. With Audi energy, the A3 Sportback e-tron is totally emission-free when operated electrically. All electricity all comes from hydroelectric power stations in Germany, Austria and Switzerland. To mark the start of the A3 Sportback e-tron, Audi has additionally put together the attractive “e-tron plus” package. In Germany it includes the charging dock, a cable for public charging points, MMI navigation plus, Audi connect and phone box.

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Audi may move to 4MJ Hybrid class for 2015 WEC

Audi looks certain to continue racing its Le Mans 24 Hours-winning R18 e-tron quattro LMP1 with only one hybrid system in next year's World Endurance Championship.

Audi Sport boss Wolfgang Ullrich told AUTOSPORT that no major changes to the concept of the R18 turbodiesel were planned in the development drive to increase the LMP1 car's level of energy retrieval for 2015.

Asked if that meant there would be no second system to supplement the 2014 R18's front-axle braking retrieval system, he said: "We will try to do what is possible in a short period of time.

"We must be more competitive, but we must be reliable. There will not be big concept steps.

"We will try to have a little bit more hybrid power: we have talked ideas of what we can do on the basis of this car."

The R18 runs in the two-megajoule P1 sub-class, whereas rivals Toyota and Porsche, which respectively have second rear-axle and exhaust-driven systems, are entered in the 6MJ division.

Ullrich's comments suggest that Audi is trying to at least move up one class to the 4MJ category.

Audi abandoned a second, Formula 1-style turbo-driven retrieval system ahead of the start of the season.

Ullrich said that the sale of Williams Hybrid Power, which developed its flywheel energy-storage system, to global engineering group GKN in April would not affect its LMP1 programme.

"We will get support at least at the level we had before, so we are not concerned," he explained.

"The existing flywheel technology is not at its limit."

The GKN flywheel used by Audi has a maximum storage capacity of 1.2 MJ of energy while the supercapacitor used by Toyota can store up to 6 MJ.

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Audi plans plug-in hybrid offensive

Audi plans to launch at least four plug-in hybrid cars as it bets on the technology to counter rival BMW's electric car offensive.

Audi will roll out the A3 Sportback E-tron, its first plug-in hybrid, in Europe this month. U.S. sales are expected to begin in the second or third quarter of 2015, while China deliveries will start in the first or second quarter of next year.

The model will compete with cars such as the battery-powered BMW i3 in a bid to win customers looking for environmentally friendly vehicles.

Audi CEO Rupert Stadler said today the A3 Sportback E-tron will be followed by other plug-in hybrids.

"We strongly believe in plug-in hybrids and we will add a new model each year, beginning with the Q7 next year, followed by the A6 long-wheelbase sedan for China and the A8," Stadler said on the sidelines of the A3 Sportback E-tron's introduction here.

Audi believes plug-in hybrids are the best solution for low-emission vehicles because they don't face the same range constraints as battery-powered vehicles. Plug-in hybrids use a conventional internal combustion engine but can also run on electric power with zero emissions.

“Plug-in hybrids are electric vehicles for everyday driving, exactly what our customers are asking for,” Stadler said.

The A3 Sportback E-tron can be driven under electric power for about 30 miles. Using the gasoline engine, it has a 373-mile range. BMW's i3 has a driving range of up to 100 miles, rising to about 187 miles for the version with a range extender.

Audi’s approach to clean-car technology diverges from the path taken by BMW, which created the “i” subbrand to showcase its environmental technology. The i3 city car and the plug-in hybrid i8 supercar have plastic exterior body panels and distinctive styling to make them stand out from other cars on the road.

“BMW created a product that is totally different,” while Audi as well as Mercedes-Benz “try to integrate e-mobility into their existing vehicles,” said Christian Breitsprecher, a Frankfurt-based analyst with Macquarie Europe. The advantage for Audi and Mercedes is “if there’s lots of demand, they can produce a lot. If not, they can allocate the capacity to their normal cars.”

Stadler said he could not give a figure for how may plug-in hybrids Audi will sell. "Plug-in hybrids could account for 10 percent to 20 percent, even 40 percent of the 2 million units we plan to build annually by 2020. It will be our customers who decide, and we are ready to satisfy their demand,” he said.

“Plug-in hybrids are fully integrated in our platforms and production process, so we are beginning with the A3 E-tron in Germany, but the same technology could be applied to the production lines we have in China and in Mexico,” Stadler added.

Extra cost

Audi's approach may keep spending under control, but the question is whether customers will pay the extra cost for technology that’s not evident from the curbside.

The A3 Sportback E-tron looks identical to its conventional A3 counterpart and starts at 37,900 euros ($51,700) in Germany. That’s 15,100 euros more than the base gasoline-powered version of the A3.

Hiding its green technology under the hood could be a risk for Audi. Inroads by electric-car maker Tesla Motors into the luxury-car segment show that wealthy drivers are ready to buy upscale green cars, if they get noticed. That goes for the BMW i3 as well. Demand for the car prompted BMW to triple production of carbon fiber, which is used for the passenger compartment.

“In an i3 and the Tesla, the attributes of luxury, modern technology and protecting the environment are clearly visible to everyone,” Breitsprecher said. The Audi plug-in “doesn’t show off that the consumer paid extra.”

Still, the threat for Audi is more to its image as a technology leader, with demand for plug-in hybrids and electric vehicles expected to remain restrained. The segment is forecast to account for just 5.7 percent of global auto production in 2019, according to IHS Automotive.

In Germany, Audi is selling the A3 Sportback E-tron via a network of 100 selected dealerships where service employees have been trained to work with high-voltage technology. The E-tron dealerships have an electric charging station that customers can use free of charge during business hours.

The A3 E-tron has a 150 hp 1.4-liter direct injection turbo gasoline engine and a 102 hp electric motor housed within the six-speed dual clutch transmission. As the two power sources never work together at full force, combined system power is 204 hp, Audi said. Top speed is 137 mph in hybrid mode and 80 mph in pure electric mode.

Audi said it takes about 3 hours and 45 minutes to fully recharge the lithium ion 8.8 kWh battery from a 200 volt household outlet. With an industrial 380 volt charging station, recharging time decreases to 2 hours and 15 minutes, the company said.

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Audi Plans Range of High-Performance Electric Cars

Audi has drawn up blueprints for a wider range of high-performance electric cars to help it take on German rivals and U.S. firm Tesla Motors, according to sources at the carmaker.

Tesla has managed to stay ahead of the pack with new technology, which has extended driving range and reduced costs. Its success and the excitement about BMW's new "i" electric series have caught the attention of Audi, which some analysts have said risks looking like a laggard in an industry where innovation is a major draw for customers.

Audi, a unit of Volkswagen, is about to launch its first purely electric car, a battery-powered version of its R8 supercar, which is due to hit European dealerships in 2015. It will offer a driving range of 450 km (280 miles), close to the 502 km of Tesla's top-selling Model S luxury saloon.

Meanwhile, Audi has scaled up its electric car plans, having devised blueprints for several high-performance electric saloons and sport-utility vehicles, two company sources told Reuters, asking not to be identified because the matter is confidential.

VW declined to comment. Audi did not return calls seeking comment. The manufacturer has shown various hybrid and purely electric concept cars since about 2009, but the latest blueprints stand a bigger chance of getting the nod for production after it lately overcame range limits.

"Germany's major carmakers all have their electric car plans ready in the drawer," Hanover-based NordLB analyst Frank Schwope said. "They want to be prepared when demand accelerates," he said. The sources at Audi did not specify how many models were being planned or the scale of any production plans.

They said, however, that one of the blueprints is for an electric version of a new Q8 SUV that would pit the brand against Tesla's forthcoming Model X. Audi has defined a range target of about 400 km for any future electric model it aims to develop, the sources said.

Audi's plans will be helped by steps underway to upgrade a production platform dubbed MLB that already underpins larger models across the VW group, such as the Audi A8 saloon and Porsche Cayenne SUV, and would cut costs for electric cars.

INNOVATIONS

Sales of electric cars are expected to surge to 2.7 million globally by 2018 from 180,000 last year as more models come to market, battery costs fall and the number of charging stations grows, according to business consultancy Frost & Sullivan. While mid-market battery cars such as the Renault Zoe and Nissan Leaf have missed sales targets, there has been more buoyant demand for premium offerings. Germany's three leading luxury carmakers are all advancing on the electric market.

Rival BMW has launched its "i" series of electric models, including a 34,950 euro ($47,400) city car, while Mercedes, whose parent Daimler owns a 4.3 percent stake in Tesla, started production in April of its B-Class electric compact.

Tesla has devised innovations that have cut the cost and raised the safety of battery packs. Its models also recharge more quickly than those of rivals, thanks to its connectors, software and efficient power management.

But the California-based company is now facing its own challenges related to scaling up further after its success. It said last week it would share its patents with competitors in hopes of speeding up development of electric cars across the industry.

Tesla executives have also met counterparts from BMW to discuss ways to promote electric cars which analysts say must include steps to create a common infrastructure and share the cost of building recharging stations.

Audi's electric-car moves highlight a change of tack at VW. In 2012 Audi shelved the R8 e-tron at request of its parent as efforts to expand the model's driving range had stalled at only 215 km.

Audi, which has since swapped R&D chiefs, has overcome the range limits by increasing the efficiency of the electric drivetrain and curbing on-board power consumption, development chief Ulrich Hackenberg has said.

"Electric mobility is a key focus of our development strategy," he said in March. "We are ideally prepared for the future with our strategic roadmap and a well-filled development pipeline."

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WEC 6 hours of Silverstone 2014 (full race) [VIDEO]

With the FIA having put all World Endurance Championship live TV coverage behind a pay-wall for 2014, we are indeed fortunate that enthusiastic Youtubers are willing to upload the entire 6 hours for those of us who prefer free TV.

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Audi unveil TT plug-in hybrid SUV concept car [VIDEO]

The Audi TT offroad concept breaks the mold, combining the sportiness of a coupe with the lifestyle and utility of a compact SUV. The four-door model, which Audi is presenting at the Beijing International Automobile Exhibition, adds an entirely new expression to the Audi design language. Its plug-in hybrid drive with two electric motors and a system output of 300 kW (408 hp) provides for dynamic performance, yet consumes on average just 1.9 liters of fuel per 100 kilometers (123.8 US mpg).

“The Audi TT offroad concept provides a glimpse of how we might imagine a new model in the future TT family,” says Prof. Dr. Ulrich Hackenberg, Member of the Board of Management for Technical Development. “It combines the sporty genes of the TT with the strengths of a compact Audi SUV. Its plug‑in hybrid drive with the option of inductive charging is a major step toward the mobility of the future. We chose to present the Audi TT offroad concept in China, our second domestic market, because it represents the urban mobility of tomorrow: It is sustainable, dynamic, intelligent and connected.”

The plug-in hybrid drive

The plug‑in hybrid drive in the Audi TT offroad concept delivers 300 kW (408 hp) of system output and 650 Nm (479.2 lb‑ft) of system torque. The show car accelerates from 0 to 100 km/h (62.1 mph) in 5.2 seconds and reaches the electronically governed top speed of 250 km/h (155.3 mph) without any trouble. It consumes just 1.9 liters of fuel per 100 kilometers (123.8 US mpg), a CO2 equivalent of 45 grams per kilometer (72.4 g/mile).

The Audi TT offroad concept can drive over 50 kilometers (31.1 miles) solely on electric power and thus with zero local emissions, and has a total range of up to 880 kilometers (546.8 miles).

The combustion engine is a 2.0 TFSI producing 215 kW (292 hp) and 380 Nm (280.3 lb‑ft) of torque. The two-liter, four‑cylinder unit with the large turbocharger is packed with Audi's potent efficiency technology. At part load, indirect injection supplements gasoline direct injection for lower fuel consumption. The exhaust manifold is integrated into the cylinder head – the foundation for the high-performance thermal management system.

A separating clutch links the transverse 2.0 TFSI to an electric motor producing 40 kW and 220 Nm (162.3 lb‑ft) of torque. The slim, disc-shaped electric motor is integrated into the six-speed e‑S tronic. The dual-clutch transmissions sends the torque to the front wheels. Mounted on the rear axle of the Audi TT offroad concept is a second electric motor independent of this drive unit. This produces a maximum of 85 kW and 270 Nm (199.1 lb‑ft).

In front of the rear axle is a liquid-cooled, lithium-ion battery comprising eight modules. It contributes to the balanced 54:46 weight distribution between the front and rear axles and to the low center of gravity. The battery stores up to 12 kWh of energy, enough for an electric range of 50 kilometers (31.1 miles). An Audi wall box, which manages the energy feed conveniently and intelligently and can deal with a variety of voltages and outlets, is used for stationary charging.

The show car is also designed for use with Audi Wireless Charging technology for contactless inductive charging. The infrastructure side – a plate with a coil and an inverter (AC/AC converter) – is placed on the parking spot of the Audi TT offroad concept and connected to the power grid. The charging process begins automatically when the car drives onto the plate. The alternating magnetic field of the infrastructure side induces a 3.3 kW alternating current across the air gap in the secondary coil, which is integrated into the vehicle. The current is inverted and fed into the electrical system.

Charging stops automatically when the battery is fully charged. It takes about as long as charging via a cable, and the driver can interrupt the process at any time. The Audi Wireless Charging technology is more than 90 percent efficient, and is not affected by weather factors such as rain, snow or ice. The alternating field, which is only generated when a car is on the plate, is not harmful for people or animals.

The intelligent plug‑in hybrid concept of the Audi TT offroad concept really shines when driving, making the show car every bit as efficient as it is sporty. The Audi drive select management system offers three driving modes. EV mode gives priority to electric driving. In this case, the front drive unit is inactive, and the electric motor at the rear axle with its powerful torque can rapidly accelerate the four‑door car to a maximum of 130 km/h (80.8 mph). In Hybrid mode, all three drives work together in various ways as necessary. In many situations the front electric motor assumes the role of a generator.

Powered by the engine, it recharges the battery and thus extends the electric range. Full system output is available in Sport mode. During “boosting,” i.e. strong acceleration, the rear electric motor works together with the 2.0 TFSI. The same thing happens when the hybrid management system decides that all‑wheel drive is appropriate. In such situations, e.g. on a slippery road or in light off-road conditions, this essentially makes the Audi TT offroad concept an e‑tron quattro.

When the driver takes his or her foot off the accelerator, free-wheeling or “coasting” is activated. Recuperation occurs here at low speeds and when braking. The driver can use the “Hold” and “Charge” functions in the MMI system to specifically influence the battery's charge state, e.g. to increase storage of electric energy so that it can be used over the final kilometers to the destination.

Chassis

The Audi TT offroad concept shows its strong character on any road surface and in any terrain. On asphalt the show car is sporty and composed, and it can easily handle light terrain thanks to its high ground clearance, short overhangs and e‑tron quattro all-wheel drive. 255/40-series tires are mounted on 21‑inch wheels, whose delicate five-arm design draws on the look of the Audi e‑tron models. Dark trim provides contrast.

Many of the components of the McPherson front suspension are made of aluminum; the four‑link rear axle handles longitudinal and transverse forces separately. The ratio of the progressive steering changes with the steering input. The Audi drive select system allows the driver to modify the function of various technical modules in multiple steps.

Driver assistance systems

The Audi TT offroad concept show car features two Audi driver assistance systems that are almost ready for production: the intersection assistant and online traffic light information technology. The intersection assistant aims to help to avoid side-impact collisions, or reduce their severity, where lanes merge and at intersections. Radar sensors and a wide-angle video camera scan zones to the front and sides of the car. If the system detects a vehicle approaching from the side and assesses it to be critical, graduated warnings are displayed in the Audi virtual cockpit.

Online traffic light information is a technology that connects the Audi TT offroad concept via the cell phone network to the central traffic computer, which controls the traffic light systems in the city. Based on the information from this system, the Audi virtual cockpit shows the driver what speed to drive in order to reach the next traffic light while it is green. The cockpit displays the time remaining when waiting for the light to turn green.

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1,000-hp AWD hybrids to dominate 2014 Le Mans

There's no more popular saying in the world of motorsport than "racing improves the breed". Although in most cases, most racing series require strict rules on technology to keep races competitive and costs down, that's rarely the case.

The one place where automakers still push the limits of technology? The 24 Hours of Le Mans, which this year will feature three machines from Toyota, Audi and Porsche that offer radically different paths to cars of the future — hybrid, all-wheel-drive ones at that.

The favorite comes from Audi; they've won 12 times at Le Mans since 2000, and in one of the two races it didn't win the Audi machinery still won under the Bentley brand. The R18 e-tron quattro the company drove through the streets of western France earlier this week features the latest changes to the winning strategy, with a 4-liter, turbocharged V-6 diesel engine paired with a flywheel hybrid system for maximum fuel efficiency. That flywheel powers the front wheels, and a second system recaptures energy from the heat of the exhaust.

Toyota has been attempting to challenge Audi in endurance racing for a few years, making some progress and winning a couple of races, but never breaking through the German automaker's dominace. For this year's TS040 model, Toyota revised its entire system, adding a front-wheel-drive to the 3.7-liter V-8 supercapacitor powered hybrid from last year. In total, Toyota says the setup can generate nearly 1,000 hp, while using 25 percent less fuel than last year's vehicles as required by Le Mans rules for 2014.

The most interesting new model comes from Porsche, which hasn't raced in the top class at Le Mans for 16 years. The 919 Hybrid combines a battery pack and Formula 1-style hybrid energy system similar to what Porsche uses in the 918 supercar with a turbocharged V-4 engine — a configuration chosen to save weight and space. Porsche executives call the 919 the most complicated machine the company has ever built, and despite living under the same Volkswagen corporate roof as Audi, there's no apparent sharing between teams or slack in competition.

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Audi to build A6 E-Tron Plug-In Hybrid In China

Together with its Chinese joint-venture partner FAW, Audi is to launch a plug-in hybrid car for the Chinese market. The Audi A6 e-tron will be based on the long-wheelbase version of the Audi A6, which is already produced in China, and will be specially developed for the most important market of the German premium manufacturer.

"We are shaping the future of electric mobility in China," stated Prof. Rupert Stadler, Chairman of the Board of Management of AUDI AG. The efficient full-size sedan with a 50-kilometer range when operating solely under battery power is to be produced within the joint venture by FAW-Volkswagen in Changchun in northern China.

Zhang Pijie, President of FAW-Volkswagen: "Audi and FAW have been cooperating closely for more than 25 years. Together, we have built up the premium segment in China. Now we are cooperating on the next generation of automobiles." The two types of drive system of the plug-in hybrid technology offer customers emission-free driving with electric drive and unlimited range with the additional combustion engine.

The Audi A6 e-tron is equipped with the latest battery technology and represents another milestone in Audi's efficiency program in China. The Audi Group is pushing ahead with its activities in the area of electric mobility under the Audi e-tron heading. The focus is on a holistic approach. All systems and components are coordinated to work together optimally. This allows Audi to further reduce its cars' CO2 emissions and creates a basis for CO2-neutral mobility.

The brand with the four rings is the first manufacturer to equip all of its models produced locally in China with efficient start-stop technology and kinetic energy recovery systems. Audi was already a pioneer in 2012 with the integration of lightweight components in local production. Since the beginning of the efficiency program with FAW-Volkswagen in 2011, Audi has reduced the average fuel consumption of the models it produces in China by more than 20 percent.

"We are the market leader in China's premium segment and will continue systematically with the application of efficiency technologies. Audi is thus supporting the Chinese government's targets for the reduction of fuel consumption," stated Dr. Dietmar Voggenreiter, President of Audi China and Head of the China Region at AUDI AG. Starting this year, the company produces engines complying with the efficient Euro 6 standards in Changchun. Audi already offers its Chinese customers a wide range of imported hybrid models (the Audi Q5 hybrid quattro*, Audi A6 hybrid* and Audi A8 L hybrid*). The Audi A3 e-tron* plug-in hybrid will also come to China.

Strict efficiency criteria apply to the construction and operation of Audi's new factory with FAW-Volkswagen in Foshan, southern China. This is where the Audi A3 Sportback* is produced, which had its market launch on March 21. The Audi A3 Sedan* from Foshan will follow before the end of this year. In 2013, the brand with the four rings delivered 491,989 cars in China (including Hong Kong), an increase of 21 percent compared with 2012.

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Most car interiors are still in the dark ages

THAT demented artist of Fast Show Fame, Johnny Nice Painter, would have had a field day with the latest hatchback I’ve driven.

My abiding memory of the Audi A1 a colleague and I had the pleasure of piloting wasn’t that we had the delicious irony of driving an A1 car along the A1 road, or that it suffered from having a particularly dim-witted automatic which forever wanted to change up. No, it was that once you’d clambered inside absolutely everything – dashboard, floors, seats, even the headling along the roof – was black. Black! Black! Black like the dark that envelopes us all!

Comically challenged painters aside, the A1’s unrelenting sea of blackness does raise a question which has longed irked me about today’s cars. Why are almost all of them various shades of black and grey?

Ingolstadt’s smallest offering is by no means the worst offender – I’ve driven countless cars, usually German hatchbacks, which offer the owner an interior which is virtually indestructible but with all the flair and colour of a prison cell in Dresden. It’s as though the VW Group’s chief designers invited Joy Division, Morrissey and LS Lowry to create a car interior which would perfectly encapsulate the steely industrial feel of Manchester on a grey Monday morning, and have – save for a few chrome flourishes in recent years – stuck with it.

Is there some unwritten rule that car interiors have to be crushingly dull, so that drivers are forced to look at the (equally grey) road instead? It’s got to stop. There are a few rare flickers of light in the car cabin world – step forward, Fiat 500 – but it seems ludicrous that you can specify pretty much any interior colour you like at B&Q and fifty shades of grey at BMW.

Surely, in today’s era of Grand Designs and trendy hotel rooms, we deserve to be able to go into a car showroom and pick out whichever pastel shades please us most? For what it’s worth, I reckon it would make us happier drivers, and a happy driver is a safe one.

I know lots of people – including one chap who enjoyed a four hour commute every day - who spend very nearly as much time in the car as they do in the house. Would you decorate your living room to look like the inside of the new Volkswagen Golf?

Nope, neither would I.

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Why buy the new Audi TT when the original is so cheap?

CONTRARY to what most pub experts might tell you over a pint, the world, as a general rule of thumb, is getting better rather than worse.

It’s heartening to note, for instance, that smallpox has been eliminated, we can all now communicate instantaneously using internet-enabled smartphones, and that platform shoes, Party Seven and outdoor toilets are all but a distant memory. In fact, just about the only things I can think of that have gone backwards in the past 15 years are the speed jet airliners can cross the Atlantic (a call to bring back Concorde) and the battery life of mobile phones (a call to bring back, ahem, the Nokia 3310).

Oh, and the Audi TT. Largely because I reckon the new one has lost touch with what made the original such a hit.

The third generation of Audi’s swoopy coupé has just been unveiled at the Geneva Motor Show, and I’ve no doubt that it’s faster, more refined and safer than the two which preceded it on suburban driveways up and down the land. It’s also likely to register more prominently on my petrolhead radar if it’s any more involving to drive, but – to my mind at least – it misses the point completely because it looks so similar to the one it replaces. The new TT will, I’ve no doubt, be parked on every street by the end of the year, but you’ll no longer be granting it a cheeky second glance when you walk past.

Yet all the attention being given to the new TT means you might have missed one of the motoring world’s worst-kept secrets. The TT that’s most likely to be a classic car in a decade’s time, the wonderfully Bauhaus original version, is an undisputable bargain right now.

Peruse the classifieds and there are stacks of first generation TTs there for the taking, with the one you want – the 225bhp quattro coupe in metallic silver – starting at around two grand. 

Admittedly, you can also pick up early Mercedes SLKs, long-legged BMW Z3s and – if you try really hard – Porsche Boxsters for the same sort of money and they’ll be a lot more fun to drive, but there is something about the original TT’s shape and attention to detail which will still be turning heads in years to come.

So you can spend the thick end of £30,000 on an Audi TT which no one will bat an eyelid at, or you can have the head-turning original for a tenth of the price. Which would you go for?

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Audi confirms new TT

THE first new Audi TT in almost a decade will be unveiled at next month’s Geneva Motor Show, it has been confirmed.

While Audi is remaining tight-lipped until the show about the prices and specification of the new car, a teaser sketch released by the German firm reveals elements of the car hark back to the original TT of 1998.

The new car will replace the current version of the TT, originally introduced back in 2005.

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Audi approve Q8 e-tron SUV with 600 km range for production

An all-electric version of Audi's upcoming Q8 SUV has been approved for production, according to Autocar citing senior company sources.

The battery-powered version of the Q8 SUV due in 2017 will use battery and electric powertrain technology from the upcoming R8 e-tron supercar, with Audi engineers targeting a practical range of 370 miles (592 km).

The R8 e-tron project was recently reprised, with the updated car getting 400km (248.5 miles) range.

The new Q8 model is aimed directly at the upcoming Tesla Model X SUV, which is due to be launched later this year. Like the Tesla, the Q8 e-tron will will be AWD with electric motors driving the front and rear wheels.

The Q8 e-tron is expected to have a large battery pack, at least equal to the 80 kWh pack that will be available in the Tesla. Battery technology is expected to make significant advances by the time the Q8 arrives, which will improve its potential range.

Source: Autocar

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TRANSLOGIC Test drive the Audi A3 Sportback E-Tron PHEV [VIDEO]

Aol's Translogic get an early drive of Audi's first plug-in vehicle for the U.S. market, the A3 Sportback E-Tron PHEV.

Part of Audi's all-new A3 lineup, the Sportback E-Tron boasts an estimated electric driving range of about 30 miles at speeds up to 80 miles per hour. Does Audi's first ever production E-Tron deliver the same performance and technology that the luxury German automaker has become known for?

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Audi e-tron Allroad 400 HP plug-in hybrid concept officially revealed

The Audi Allroad Shooting Brake has been revealed ahead of its motor show debut in Detroit.

The compact crossover plug-in hybrid has a low fuel consumption figure of 1.9 liters of fuel per 100 km (123.8 mpgUS), equivalent to 45 g CO2 per km (72.42 g/mile) based on the relevant ECE standard. Its total driving range is up to 820 km (510 miles).

The plug-in hybrid drive delivers impressive performance with 300 kW (408 hp) of system power and a system torque of 650 N·m (479 lb-ft). The show car, which weighs around 1,600 kg (3527 lb) without the driver, accelerates from 0 to 62 mph in 4.6 seconds, with a top speed of 250 km/h (155.34 mph).

The 2.0 TFSI engine in the Audi allroad shooting brake outputs 215 kW (292 hp) of power and generates 380 N·m (280 lb-ft) of torque. The transverse mounted two-liter four-cylinder with a large turbocharger is a high-end engine. In part-load operation, indirect injection supplements direct gasoline injection to improve fuel economy; the exhaust manifold that is integrated in the cylinder head enables high-performance thermal management.

The 2.0 TFSI operates together with a disc-shaped electric motor via a decoupling clutch; the electric motor outputs 40 kW of power and 270 N·m (199.14) of torque. It is integrated in the six-speed e-S tronic. The dual clutch transmission, which shifts at lightning speed, sends torque to the front wheels.

A second electric motor, which is separate from this drive unit, is mounted to the rear axle. It supplies propulsive power at low and moderate vehicle speeds with its maximum power of 85 kW and 270 N·m (199 lb-ft) of torque. It can also be operated in tandem with the motor and engine at the front axle if the hybrid management system decides that all-wheel drive makes sense. In such situations, e.g. on a slippery road or in light off-road conditions, this essentially makes the Audi allroad shooting brake an e-tron quattro.

Located just forward of the rear axle is a lithium-ion battery that consists of eight modules. It contributes towards a balanced distribution of weight, and it hardly affects cargo capacity at all. The liquid-cooled battery has an energy capacity of 8.8 kWh, which is enough for 50 km (31 miles) of all-electric driving. An Audi wall box is used for stationary charging; it can operate with different voltages and plug connector types, and it regulates the energy transfer conveniently and intelligently.

In pure electric drive mode, the rear motor can propel the car up to 80mph, while the battery can power the car for 31 miles. A hybrid mode lets the engine and motors work together as efficiently as possible, permitting the front motor to top up the lithium-ion battery when required.

This generator function means that the pure electric range can be replenished, which would allow for multiple stints of all-electric driving on a long enough journey. There are ‘Hold’ and ‘Charge’ settings within Audi’s redesigned MMI infotainment system that allows the driver to choose how the battery’s charge is managed. Hold mode will keep the battery at its current state of charge, while Charge mode will replenish it until it is full.

The final drive mode is Sport, which combines the petrol engine and both motors to give a total power output of 300 kW (408 hp) of system power and a system torque of 650 N·m (479 lb-ft). The car is speed limited to 155 mph.

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700 hp Audi Sport e-tron quattro plug-in hybrid to début @ 2014 CES

Dynamic design, immense power and new electronic features: Audi is presenting a fascinating technology concept car at the Consumer Electronics Show (CES) from January 6 to 10, 2014 in Las Vegas, USA.

The Audi Sport quattro laserlight concept is reminiscent of the classic Sport quattro of 1983 while pointing towards the future – with the latest of the brand's technologies in plug-in hybrid drives, user control and display interfaces and lighting technology.

“The new show car demonstrates technical ‘Vorsprung’ on many levels,” says Prof. Dr. Ulrich Hackenberg. “On-board this car we have e-tron technology with 515 kW of power and 2.5 l/100 km (94.09 US mpg) fuel economy; laser headlights that leave all previous systems in the dark with its higher performance as well as new display and operating systems with cutting-edge electronic performance. We are showing the future of Audi here.”

The coupe, a new evolutionary stage of the Sport quattro concept, painted in the color Plasma Red, combines the power of the historic Sport quattro with emotional elegance. Its body is tautly set over its large wheels. The overhangs are short, and the car's proportions show a sporty balance. With a wheelbase of 2,784 mm (109.61 in), it is 4,602 mm (181.18 in) long. At a width of 1,964 mm (77.32 in), the two-door model is very wide, and it is just 1,386 mm (54.57 in) tall, which is exceptionally low.

In the dual headlights, a typical quattro feature, Audi is demonstrating the future of lighting technology by combining matrix LED and laser light technologies. Two low-profile trapezoidal elements are visible within the headlights – the outer one generates the low beam light using matrix LEDs and an aperture mask, while the inner element produces laser light for high-beam functionality.

The powerful laser diodes are significantly smaller than LED diodes; they are only a few microns in diameter. Illuminating the road for a distance of nearly 500 meters (1,640 ft), the laser high-beam light has approximately twice the lighting range and three times the luminosity of LED high beam lights. In this future technology, Audi is once again demonstrating its leadership role in automotive lighting technology with a system that will also be used on the race track in the 2014 R18 e-tron quattro.

The angular, swept-back C pillars of the Audi Sport quattro laserlight concept car and the blisters above the fenders are other design elements reminiscent of the classic Sport quattro. The broad shoulders of the body were reinterpreted and intensively sculpted to convey even greater dynamism. Throughout the car, sharp contours frame muscular surfaces – the interplay between convex and concave curvatures defines the athletic character of the coupe.

The hexagonal single-frame grille also offers an outlook on future design of the sporty production models. The lower section is nearly vertical, while the upper follows the contour of the hood; the screen insert is a typical solution from car racing. The low grille emphasizes the show car's width. Two large, vertical blades divide each of the large air inlets; their form is repeated in the creases of the hood. The splitter, which is made of carbon fiber reinforced polymer (CFRP), is shifted far to the front, as on a race car.

The combination of a swept-back glass cabin and broad shoulders defines the proportions at the rear. Another defining element at the rear of the show car is the CFRP diffuser, which extends upward significantly. Its upper section is honeycombed, while its lower section houses two large, oval tailpipes. The tail lights, which are backed by a black CFRP panel, are rectangular in form – another quattro reference. The luggage space, which is reinforced by a large cross bar stiffener, offers 300 liters (10.59 cu ft) of cargo capacity.

Precise design details round out the dynamic look of the Audi Sport quattro laserlight concept. The sill extensions are made of CFRP, the door handles electrically extend from the door when they detect the approach of a hand. The center locking wheels have a five twin-spoke design.

Lightweight design made visible: the interior

In its generously cut interior, the elegant sporty styling of the show car is continued with dark gray colors and clean lines. The interior design and material selections demonstrate the Audi philosophy of lightweight design. The slender instrument panel is reminiscent of the wing of a sailplane. The supporting structure of the interior is a carbon shell that also serves as a storage compartment in the doors.

A line of trim beneath the windshield wraps around the driver and front passenger and integrates functions such as the inside door handles. The folding race car shell seats with their high lateral supports and integrated head restraints, together with the two rear seats, provide space for four persons. The climate controls are integrated in the air nozzles; a single element is used to control the intensity, temperature and volume of the air stream. In addition to showing climate control settings, the slim display at the centers of the air nozzles also shows media data.

New solutions: displays and controls

The interior of the Audi Sport quattro laserlight concept focuses very much on the driver. Even the multifunction sport steering wheel points the way towards future sporty production solutions. It has two buttons which the driver can use to control the hybrid drive, a red start-stop button, a button for the Audi drive select vehicle handling system and a "View" button to control the Audi virtual cockpit.

All key information is shown on the large Audi TFT display in high-resolution, three-dimensional graphics; a cutting-edge Tegra 30 processor from Audi partner Nvidia processes the graphics. The driver can switch between different modes. For example, in the MMI mode the dominant display elements include the navigation map and media lists, while in the Classic view the speedometer appears in the foreground.

Nearly all functions of the Audi Sport quattro laserlight concept can be controlled from the further developed MMI terminal that is mounted on the center console over the tunnel. Its large rotary pushbutton, which also serves as a touchpad, can be pushed in four directions, and it is surrounded on three sides by four buttons – for the main menu, submenus, options and a back function.

The new user interface has a menu structure whose intuitive layout is similar to that of a smart phone. All frequently used functions can be accessed lightning fast. For most inputs, just a few steps are needed thanks to a new free text search feature; generally just four characters suffice for a navigation address. The driver can quickly scroll through lists or zoom the map image using multitouch gestures on the touchpad. Voice control functionality has also been intensively further developed.

Powerful and highly efficient: the drive system

The plug-in hybrid drive gives the Audi Sport quattro laserlight concept fascinating dynamic performance. Its system output is 515 kW (700 hp), and its system torque is 800 Nm (590.05 lb-ft). Power flows via a modified eight-speed tiptronic to the quattro drivetrain, which features a sport differential at the rear axle. The show car's combined fuel consumption, based on the applicable fuel economy standard, is just 2.5 liters of fuel per 100 km (94.09 US mpg) – which equates to CO2 emissions of 59 g/km (94.95 g/mile).

The combustion engine is a four-liter V8 with biturbo charging; it produces 412 kW (560 hp) of power and 700 Nm (516.29 lb-ft) of torque. The cylinder on demand (COD) system, which deactivates four cylinders under part load and a start-stop system make the sonorous eight-cylinder engine very efficient. Located between the 4.0 TFSI and the transmission is a disc-shaped electric motor that produces 110 kW and 400 Nm (295.02 lb-ft). It draws its drive energy from a lithium-ion battery at the rear, which stores 14.1 kWh of energy – enough for up to 50 km (31.07 miles) of all-electric driving. An Audi wallbox that is used for charging provides for optimal energy transfer.

An intelligent management system controls the interplay of engine and motor on demand. The driver can switch between three different modes. In EV mode, just the electric motor operates; its high torque propels the show car with plenty of power – even outside of the city. The active accelerator pedal indicates the transition to Hybrid mode to the driver – by a change in pedal resistance; this is done so that the driver can intentionally influence the mode selection.

The Hybrid mode aims at optimal fuel-savings in the interplay between the TFSI and the electric motor, and environmental and route data are utilized here. The driver can choose the Hold and Charge modes in the MMI to influence the operating strategy, e.g. if the driver wants to ensure that sufficient electrical energy is available for the final kilometers to the destination. The Audi drive select dynamic vehicle handling system offers even more control options – individual driving profiles are set up for different levels of regenerative braking.

In Sport mode, the operating strategy configures the drive system for maximum power. When the V8 and electric motor are boosting, the Audi Sport quattro laserlight concept accelerates from a standstill to 100 km/h (62.14 mph) in 3.7 seconds and can reach a top speed of 305 km/h (189.52 mph).

Body and chassis

A lightweight design strategy also plays a major role in the car's dynamic performance. A combination of ultra high-strength steel sheet and structural elements of cast aluminum is used in the occupant cell. The doors and fenders are made of aluminum, and the roof, engine hood and rear hatch are made of CFRP. This results in an unladen weight of just 1,850 kilograms (4,078.55 lb), including the large battery pack.

The front suspension is comprised of five links per wheel, while the rear suspension is based on the self-tracking trapezoidal link principle of Audi, which guarantees dynamic performance and stability. Stiff tuning of the springs and shock absorbers make the Audi Sport quattro laserlight concept hold tightly to the road, while Audi drive select makes the driving experience even more multifaceted. The dynamic steering system varies the steering ratio as a function of driving speed. The brake calipers grip large, carbon fiber-ceramic brake discs, and the tire size is 285/30 R 21.

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The new technology behind the 2014 Audi R18 e-tron quattro [VIDEO]

The 2014-generation Audi R18 e-tron quattro is the most complex race car ever built by Audi. At first glance, the new hybrid sports car appears like a continuous further development of the World Championship winning car and Le Mans winner of the past two years. However, due to the new LMP1 regulations that will come into effect in 2014, Audi Sport factually redeveloped every single component.

“The next Audi R18 e-tron quattro represents a completely new generation of Le Mans prototypes,” explains Head of Audi Motorsport Dr. Wolfgang Ullrich. “The principles of the LMP1 regulations have fundamentally changed. The idea behind this is to achieve similarly fast lap times as in the past with considerably less energy. Making more out of less: a forward-thinking approach.”

Chris Reinke, Head of LMP at Audi Sport, talks about a ‘revolution in thinking.’ “A fundamental approach to motorsport is being abandoned. Instead of power output, energy consumption will be subject to limitations – this is in line with the spirit of our times and opens up great technical freedoms to the engineers. In 2014, we’ll be seeing a wide variety of concepts on the grid at Le Mans.”

The basic elements of the Audi R18 e-tron quattro’s new configuration were defined back in 2012 and the design of all the single components started at the end of 2012. The new LMP1 sports car was rolled out in the early fall of 2013, followed by track tests of the most recent R18.

In the new Technical Regulations, a large number of principal definitions, which concern the powertrain, body dimensions, safety and aerodynamics, were re-determined. With the new R18, Audi Sport has opted for a similar concept as in the past – albeit with innovative detailed solutions and an additional hybrid system. The key details:

A further developed V6 TDI mid-engine powers the rear wheels

e-tron quattro hybrid system at the front axle (ERS-K – Energy Recovery System Kinetic, a system to store kinetic energy)

Optimized flywheel energy storage system

Hybrid system with an electric turbocharger in the internal combustion engine (ERS-H – Energy Recovery System Heat, a system that stores energy converted from heat)

New approaches to powertrain technology and energy management

Never before has a race car been powered by technology as complex as the one used in Audi’s new LMP1 sports car. The TDI engine, which sets the benchmark in terms of efficiency, remains a time-tested and important element of the overall concept. The further developed V6 TDI unit of the Audi R18 e-tron quattro makes a crucial contribution to the car’s compliance with the energy specifications of the regulations. The new R18 has to do with up to 30 percent less fuel than its immediate predecessor.

In addition to the internal combustion engine, the powertrain concept, for the first time, features the integration of two hybrid systems. As in the past, a Motor-Generator-Unit (MGU), during braking events, recovers kinetic energy at the front axle, which flows into a flywheel energy storage system. For the first time, the turbocharger of the internal combustion engine is linked to an electrical machine, which makes it possible to convert the thermal energy of the exhaust gas flow into electric energy – for instance when the boost pressure limit has been reached. This energy also flows into the flywheel energy storage system. When the car accelerates, the stored energy can either flow back to the MGU at the front axle or to the innovative electric turbocharger, depending on the operating strategy.

The overall design of these systems and their direct impact on engine and powertrain management require highly complex coordination and tuning work. Audi Sport initially performed theoretical analyses and simulations, followed by rig testing and, since October, by track tests. The options available to the drivers and engineers as a result of the new technology are now more extensive than ever before.

Significantly changed conditions for the aerodynamicists

New freedoms, accompanied by greater restrictions – this is how the new framework conditions for aerodynamics can be put in a nutshell. A few examples: The 10 centimeter slimmer body of the new LMP1 sports car means that the front of the R18 becomes mathematically smaller – which is an advantage. The bodywork accommodates slimmer wheels, which, in turn, reduces aerodynamic drag. This is contrasted by other innovations that do not provide any advantages in aerodynamics. At 1,050 millimeters, the race car has to be 20 millimeters higher than before, and larger cockpit dimensions are prescribed as well. This leads to less favorable aerodynamics. The lower overall width of the car results in a slimmer underfloor. In addition, it features a completely different shape in the area of the cutouts for the front wheels. Consequently, the area that can produce downforce becomes smaller. With respect to designing the front end, the engineers enjoy new freedoms. Instead of a diffusor, a genuine front wing with a flap may be used for the first time. This promises aerodynamic advantages and lower costs, as this part of the bodywork will lend itself to easier modification to suit the various race tracks. In the past, it was necessary to produce different bodywork assemblies.

On the other hand, greater limits have been imposed on the aerodynamic design freedoms at the rear end. Use of the exhaust gas in the area of the rear diffusor, as in the case of the 2013-generation Audi R18 e-tron quattro, is now prohibited.

Further improvement of safety

Even in the past, LMP1 sports cars with their closed CFRP cockpit structure were regarded as one of the safest race car categories of all. Two severe accidents of the R18 at Le Mans in 2011 saw the Audi drivers get off lightly. But this is no reason to stop. The rule-makers have continued to improve the safety of the latest race car generation by imposing numerous discrete requirements.

The new monocoque has to resist higher loads. At the same time, it is reinforced by additional layers of fabric, which are hard to penetrate in the case of a concentrated impact. This reduces the risk of intrusion by pointed objects in accidents.

For the first time, wheel tethers are prescribed. They connect the outer assemblies of the front wheel suspensions with the monocoque and the ones of the rear suspensions with the chassis structure. Each of the two tethers required per wheel can withstand forces of 90 KN – which equates to a weight force of nine metric tons. Another new feature is a CFRP structure behind the transmission – the so-called ‘crasher’ – which absorbs energy in a collision.

This is another example of the considerable challenges faced by the Audi engineers, as all these innovations increase weight, in addition to the second hybrid system. Audi’s previous Le Mans prototype weighed 915 kilograms. But in the future the car’s weight may be reduced to 870 kilograms – which means that Audi’s ultra-lightweight design technology reaches a new dimension.

A large number of further innovations – for instance in the areas of vision and interior ergonomics – characterize the new Audi R18 e-tron quattro that will be making its racing debut in the 6-hour race at Silverstone (Great Britain) on April 20, 2014. The highlight of the FIA World Endurance Championship (WEC) will be the Le Mans 24 Hours on June 14/15, 2014. The aim is clear: Audi is setting its sights on continuing to maintain the leading role it has enjoyed in sports prototype racing since 2000 and on again demonstrating ‘Vorsprung durch Technik’ at Le Mans.

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Audi R8 e-tron Production Back On - Now with 400 km Range

Audi, who is on its third R&D chief in 16 months, has backtracked on an earlier decision to cancel production of the R8 etron, and will now push ahead with small-scale production of the zero-emission two-seater as part of a number of sweeping changes made to its research and engineering operations since the arrival in June of its new head, Ulrich Hackenberg.

Citing recent advances in lithium-ion battery technology that has reportedly increased its range from an original 215km (134 miles) to close to 400km (248.5 miles), insiders at Audi’s headquarters in Germany suggest the R8 etron will now go into limited production during the latter half of 2014.

The rear-wheel-drive R8 etron, cancelled in May by Wolfgang Dürheimer who is rumoured to have been fired over that decision, is set to act as a halo model for a number of smaller and more affordable new electric-powered Audi models, whose engineering is being overseen by Hackenberg – the man responsible for parent company Volkswagen’s new e-Up and e-Golf, among other hybrid-powered models, including the XL1 and Golf Plug-In Hybrid.

Among the changes made to the R8 etron to enhance its suitability for production is a new lithium battery technology featuring an alternative chemical process and, it is claimed, greater energy density than the original 48.6kWh unit.

Further details remain unclear, although the new car is expected to share the styling of the second-generation R8 – itself due to be launched with conventional petrol engines in 2014. The R8 etron was conceived from the outset around the second-generation R8’s new aluminium and carbonfibre body structure in a move that saw prototypes possess a kerb weight of 1780kg.

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Audi S3 now available in saloon form

A HOTTED-up version of the Audi A3 will be offered as a saloon for the first time, it has been announced.

Previously, anyone looking to buy the performance-orientated S3 would have been limited to a three-door hatchback or five door estate, but the company is now offering the 300bhp stormer as a four-door saloon, with prices starting at £33,240.

The S3 saloon will go on sale in March, with an al fresco S3 Cabriolet due to follow later next year.

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